Senior Executive/ Assistant Manager- Brand Marketing and Communications

About this position

Objective

  • Require a talented and innovative marketing professional to promote our company’s brand and services. In this role, you will be optimising our marketing strategies and managing the marketing activities with a measurable outcome.

Job responsibility

  • Develop and implement marketing strategies to increase brand awareness and recall of the services with measurable outcomes to increase our market share.
  • Work closely with the sales and business development team to develop marketing activities that will drive sales activities and generate new business leads.
  • Develop successful marketing campaigns and manage its implementation from ideation to execution.
  • Develop brand training presentations and conduct training sessions to employees and business leaders.
  • Identify current industry trends, perform competitor analysis on digital platforms, marketing technologies, client pitch packs, proposals etc. to drive as an input into our strategies
  • Build strategic relationships and partner with key industry players, agencies and vendors.
  • Identify relevant event opportunities and develop internal events both online and offline with measurable outcomes.
  • Foster cooperation and relationships with business partners, professional bodies, universities, and industrial zones
  • Develop and build measurable performance indicators for all marketing activities.
  • Manage the activities of suppliers, vendors and agencies with measurable outcomes.
  • Proficient project management skills such as preparation of monthly reports, track ROI and budget and expenditure etc.
  • Coordinating marketing strategies with internal cross functional team to deliver marketing objectives.
  • Oversee the activities of social media platforms and website to ensure the relevancy and accuracy of information.

Job Requirement

  • Bachelor’s or Master’s degree in marketing.
  • Should have experience working in B2B/Consulting ecosystem and have developed content in your previous experience.
  • A good understanding of digital marketing tools with data analytic skills
  • Minimum 3 years of experience marketing and communications with atleast 1 years in lead role
  • Excellent interpersonal and networking skills with ability to manage a complex workload
  • A good team player
  • Excellent communication skills (written & verbal) and comfortable with public speaking.
  • Hand-on experience in MS Office (especially with Word, Excel and PowerPoint). Preferred experience in Adobe suite
  • A self-starter taking complete ownership of assigned work.
  • Extremely organized and detail-oriented with an analytical and problem-solving mindset.
  • Effective time management skills with an ability to manage multiple projects and work with tight deadlines.
  • Must have the ability to work independently as well as with teams.
  • Open and adaptable to feedback

 

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